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The Fine Art of Following Up

One of the most important factors in delivering a successful webinar is also one of the most overlooked tasks on the webinar timeline, following up with your attendees.  It is quite common to be exhilarated upon the completion of your webinar, then dive right into the analytics, but you have to finish the life cycle of the event delivery before you're done.  Here are three parts of the webinar follow up process that you need to check off your to-do list before counting your event a success.  

We all understand the importance of tracking your webinars analytics to determine the ROI of the event.  But have you considered analyzing the analytics BEFORE the event even begins? 

If your company wants to get the most out of its webinars, robust analytics are a must. In order to convert registrants into sales-ready leads, it is necessary to take a good look at all that your analytics offer and consider methods for improvement. Here’s a checklist to help you better understand how you should be evaluating your webinar analytics and how they could be enhanced: