Most Popular Blogs

6 Pro Tips to Humanizing Virtual Events

Posted by: Sophia Duplin

As our lifestyle changes of Covid-19 have dominated the better part of 2020, many of us have gotten used to remote work and virtual gatherings. But let’s be honest, “zoom-fatigue” is getting real. This lack of engagement can have a detrimental effect on the success of your Virtual Events and can be a threat to your ROI. As PCMA stated, “now is the time for creativity and innovation for virtual events.”

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5 eLearning Webinar Promotion Best Practices Even Your Grandpa Can Follow

Posted by: The BeaconLive Marketing Team

Yes, it’s true. Even your “newfangled gadget”-averse grandfather can effectively promote an eLearning webinar. It’s that simple if you are following the right webinar promotion best practices! Make the 5 following changes to your marketing plan, and you’ll likely see a considerable uptick in registrations.

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5 Fool-Proof Ways to Finesse Your Webinar Email Invitations

Posted by: The BeaconLive Marketing Team

Congratulations!  You’ve come up an incredible webinar idea, you’ve outlined your presentation, you’ve nailed down the date, and now you just need to let your audience know about it.

Then it strikes... webinar invitation messaging anxiety. With so many emails bombarding your audience's inbox, how do you make your webinar invitation stand out?

Don’t panic. It is possible to maintain your brand while increasing your invitation click-through rates, and do it all in style. We’ve put together some fool-proof tips on how to add some finesse to your next webinar email invitation:

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6 Ways to Boost the Conversion Rate of Your Webinar Landing Page

Posted by: The BeaconLive Marketing Team

How’s the webinar landing page for your upcoming virtual event performing? …Not generating as many conversions as you might have hoped? Well, you’ve come to the right place.

There’s no doubt that lead generation is a top—if not the top—priority for all marketing professionals, no matter their industry. Whether you’re an association executive looking to grow your organization’s membership count, or an agency account manager hoping to increase your client’s flow of qualified leads, or you’re a healthcare marketer attempting to build a more a comprehensive list of prospects for your sales reps to go after, you’re going to need compelling landing pages on which to convert website visitors into viable contacts.

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The Anatomy of a Flawless Webinar Invitation

Posted by: Leidy Restrepo

Adding webinars to your marketing strategy is an effective and important approach to today's technically-savvy audience...that is, if you can do it right. Because, after all, did a webinar really happen if no audience was there to see it? You get the point; having an audience (the right audience) attend your event is just as important as the event itself in order to achieve the results you're looking for from hosting it. Learn below what your webinar invitation is missing in order to attain those desired results:

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