4 Continuing Education UX Essentials Your eLearners Are Expecting

POSTED: Wednesday, August 30, 2017

While an impressively knowledgeable speaker or a particularly captivating topic may increase online CE sales or OnDemand content views and replays, your eLearning course isn’t going to generate much enthusiasm (or have a substantial impact) if the presentation format and user experience are falling short. That’s why it’s so important to facilitate an engaging and interactive experience for your eLearning audience.

Yes, today’s learners are expecting a wide variety of high quality content. Yes, they are expecting a sleek CE platform design and intuitive tools. Yes, the registration process should be streamlined, and yes, you should be using technology that automates grading and post-exam certificate delivery. If you aren’t offering your audience these practical eLearning essentials, you’re already falling behind your competitors.

But what will take your CE program to the next level? Read on for an analysis of the Continuing Education UX trends you should be following in order to delight the modern CE participant.

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5 Fool-Proof Ways to Finesse Your Webinar Email Invitations

POSTED: Thursday, March 23, 2017

Congratulations!  You’ve come up an incredible webinar idea, you’ve outlined your presentation, you’ve nailed down the date, and now you just need to let your audience know about it.

Then it strikes... webinar invitation messaging anxiety. With so many emails bombarding your audience's inbox, how do you make your webinar invitation stand out?

Don’t panic. It is possible to maintain your brand while increasing your invitation click-through rates, and do it all in style. We’ve put together some fool-proof tips on how to add some finesse to your next webinar email invitation:

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Broadcasting One to Many: Tips for Virtual Town Hall Meetings

POSTED: Wednesday, March 08, 2017

Town hall meetings serve many important purposes. These events generate a sense of spirit among your employees. They provide company-wide policy updates, keeping everyone involved on the same page. They help to build brands. And most importantly, they give an organization’s employees an opportunity to be heard by those who may not be “in the trenches” with them on a daily basis.

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6 Ways to Boost the Conversion Rate of Your Webinar Landing Page

POSTED: Thursday, December 15, 2016

How’s the webinar landing page for your upcoming virtual event performing? …Not generating as many conversions as you might have hoped? Well, you’ve come to the right place.

There’s no doubt that lead generation is a top—if not the top—priority for all marketing professionals, no matter their industry. Whether you’re an association executive looking to grow your organization’s membership count, or an agency account manager hoping to increase your client’s flow of qualified leads, or you’re a healthcare marketer attempting to build a more a comprehensive list of prospects for your sales reps to go after, you’re going to need compelling landing pages on which to convert website visitors into viable contacts.

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How to Host a Conference Call: 7 Tips for Virtual Newbies

POSTED: Tuesday, November 22, 2016

Ever sit through a conference call that was unorganized? Boring? Peppered with painfully awkward bouts of silence?

Or perhaps you’ve been privy to a virtual meeting that goes a little something like this

All laughs aside, no one wants to experience a conference call like that – let alone HOST one.

But fear not! Virtual calls don’t have to be tricky, mangled versions of the successful in-person meetings you’re accustomed to. Below we’ve outlined 7 practical and actionable tips on how to host a conference call that runs smoothly and effectively engages your participants.

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