3 Best Practices for Creating Effective Corporate Training Videos

Posted by: The BeaconLive Marketing Team

By 2025, millennials (born 1978-1994) will comprise nearly 75 percent of the world’s workforce. And training them demands a way to overcome the challenges posed by temperamental attention spans and growing expectations for visual representation of information. In light of this, corporations and other businesses must find a solution to cater to the evolving workforce, and video presents a viable option.

Of course it’s no secret that video content has already become a widely accepted form of communication, sales outreach and knowledge sharing in all types of organizations. According to research conducted by Kaltura, employees across varying company sizes watch on average seven hours of work-related videos per month. And in many geographically dispersed organizations—where video has been expertly deployed—that number rises into the double digits.

A more recent study found that 98% of survey respondents recognize the value of using video for training employees better and faster, with 75% finding this medium very valuable for this use case. With growing popularity, high visual impact, and far greater engagement in comparison to what text-based content generates, video has certainly proven to be one of the most effective tools for corporate training.

However, like any other medium, video-based training content needs to be executed properly to ensure your employees get the most out of their eLearning experience. Here are a few best practices your organization should follow in order to create more effective corporate training videos.

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3 Ways AI Is Influencing Adult eLearning Programs

Posted by: The BeaconLive Marketing Team

In 2018, Artificial Intelligence is all around us. Whether we realize it or not, AI has deeply influenced both our professional and personal lives. From virtual assistants to fraud detection systems, AI has and is being widely adopted across all industries.

However, when looking at AI’s influence in the world of continuing education and adult learning, it isn't as easy to spot. This is because the eLearning industry poses a unique set of challenges which has made it more difficult for institutions to adopt new technologies powered by AI.

But it’s certainly not all doom and gloom for those eLearning course providers making efforts to evolve and keep up with these changes. Here’s a look at three ways Artificial Intelligence is beginning to impact online continuing education and other adult learning programs.

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Building a Better eLearning Course: 10 Tips for Success

Posted by: The BeaconLive Marketing Team

The world of eLearning is a hot topic today. Whether you’re offering a continuing education program, onboarding new members of your association, or delivering corporate training to employees, modern eLearning environments are schooling traditional classroom settings in a number of ways. Take a look at these data points: 1

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Flash-Free or Bust: Why Your Virtual Events Should No Longer Incorporate Adobe Flash

Posted by: The BeaconLive Marketing Team

Once upon a time (in what now seems like a faraway land), a digital multimedia platform called Adobe Flash was the go-to solution for creating and displaying interactive visual media, online ads and even entire websites. Early iterations of HTML simply couldn’t support complex graphics and video, let alone complete eLearning environments – and therefore, the majority of continuing education and professional development programs primarily relied on Flash technology.

In today’s mobile era, however, many big-name media sites have transitioned to using HTML5, which provides built-in browser support and eliminates the need for any additional plug-ins or downloads. Meanwhile, Adobe Flash is slowly slipping into the darker corners of the universe, never to be heard from again. In fact, Adobe itself formally announced that by 2020 it would stop updating and distributing Flash – and that the company will “encourage content creators to migrate any existing Flash content to these new open formats.”

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5 eLearning Webinar Promotion Best Practices Even Your Grandpa Can Follow

Posted by: The BeaconLive Marketing Team

Yes, it’s true. Even your “newfangled gadget”-averse grandfather can effectively promote an eLearning webinar. It’s that simple if you are following the right webinar promotion best practices! Make the 5 following changes to your marketing plan, and you’ll likely see a considerable uptick in registrations.

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